Patrick Sipperly
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Small Business Marketing Ideas: Do It Yourself!

5/3/2014

6 Comments

 

Small Business 
Marketing Ideas!
I've been a small business owner since about 2002, but never had the resources to hire any professional marketing services. I had to do my own marketing, or to be more accurate, I had to learn how to do internet market myself.

Like many entrepreneurs, I searched around online for the latest and greatest marketing ideas to promote my fledgling video production company. Wow, there's a lot of junk, scammers and rip-off artists out there! But I also discovered other pearls of wisdom that made too much sense not to work - if I worked it and followed through on the plans laid out in front me.
Fast forward several years and two family moves later, and you'll see that my video production services business is doing quite well here in sunny Arizona. The marketing ideas and strategies I've learned have served me well over and over and now I want to share my knowledge mixed with real-world experience with others.

Why I Wrote "Where's My Website?"

I was still refining my internet marketing skills when we moved from SW Colorado to Gilbert, Arizona back in 2010. A fair bit of trial and error later I built a web presence that began to funnel paying customers to my website. It was happening! The simple, small business marketing ideas were paying off! Hallelujah!

But as I rubbed shoulders with other busy business owners, I soon discovered something interesting: These hard working entrepreneurs didn't have even a basic understanding of how the internet worked. They knew how to find things with Google, but they didn't know how to get their services found by Google. To put it politely, they were clueless! When I looked at their websites, what I saw was a glorified brochure. They had no web presence and no keywords in their content that would help get them ranked high on the search engines where people would see them. They kept asking, "Where's my website???"

Screen Shot of Amazon.com Sales Page Taken 11:15 AM on May 8th, 2014
Picture
Small Business Marketing Ideas - Amazon.com Screenshot
I wrote "Where's My Website" to be a short, step by step internet guide for business owners, freelancers, artists, ministers, anyone, really. In my 31-page Kindle book, I try to demystify the web so that the average person like myself can grasp how it works. Armed with that knowledge, the next step is to use the right tools to create content that will attract customers, or a fan base, or lost souls to the information THEY are seeking.
"Where's My Website" is packed with small business marketing ideas and tips that will help you get your website or blog to the top of the search engines where people will see you! You'll also find many recommendations and links to resources included at the end to help you save time and money. You CAN do your own marketing. This book will show you how! Get your copy now before the price goes up!
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6 Comments
Amanda link
5/14/2014 12:09:42 am

Just got my copy, Patrick ~ can't wait to read it!

Reply
Patrick Sipperly link
5/14/2014 02:07:59 am

Great, Amanda! Please let me know how it helps!

Reply
Joanne Placek
7/27/2014 03:17:04 pm

I needed a video for my sons rehersal dinner for his wedding. Never having the experience in this I found Patrick on the website. I met with him at his home with the photos and he put together the most amazing video ever. It turned out beautiful. Patrick is amazing and very knowledgeable in this type of work. Highly recommend him.

Reply
Patrick link
8/1/2014 01:02:16 am

Thank you Joanne!

Reply
Annual Reports link
8/3/2016 12:01:49 am

With less red tape and regulations to navigate, technology such as wireless service may be one of the easier expenses for a small business owner to manage.

Reply
Kody link
11/26/2020 05:27:02 pm

Great post thannk you

Reply



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